Questions and Answers in Attitude Surveys: Experiments on Question Form, Wording, and Context

Stanley Presser, Schuman Howard

Comprehensive in its coverage, Questions and Answers in Attitude Surveys covers such issues as question order and response order effects; the lack of overlap between respondent-generated categories for open-ended questions and the closed categories generated by research, even with extensive pre-testing with open questions; the effects of explicitly offering respondents a "don't know" or a middle opinion alternative; attitude strength and its relation to reliability; and issues of wording tone.

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Titolo: Questions and Answers in Attitude Surveys: Experiments on Question Form, Wording, and Context
Autore: Stanley Presser, Schuman Howard
Editore: Sage Publications, Inc
Data di Pubblicazione: 1996
Pagine: 00392
Formato: 2
ISBN: 9780761903598